ABOUT THE PROJECT
A styled cocktail recipe series developed for Delta’s Life Juices, one of Greece’s leading beverage producers. The session translated ready-to-drink juice products into contemporary cocktail applications designed for digital and retail communication.
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Approach
The visual direction remained clean and structured, prioritising clarity of ingredients, colour accuracy and brand alignment. Styling focused on freshness and drinkability while maintaining the consistency expected from a national FMCG brand.
Brand Positioning
The resulting imagery presents Life Juices beyond their packaged format, positioning them within modern cocktail culture while preserving the credibility and scale of a major corporate producer.
Part of our Product Photography portfolio.







